B Corps: Blending Profit & Purpose
The B Corp is a new type of corporation for a new type of entrepreneur, the social entrepreneur, who creates business models that benefit society, the environment, employees, customers and investors. These social entrepreneurs increasingly demand that business serve both shareholders and society, considering the impact of their decisions on multiple stakeholders rather than maintaining…
How To Evaluate Impact In A B Corp
The B Corp is distinct from a traditional corporation in two key ways. First, the purpose of the company is much broader, shifting from a narrow pursuit of pure profit maximization to creating benefit for all stakeholders. Secondly, B Corps have a higher standard of transparency and accountability regarding their social and environmental performance. All…
